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Shopper Marketing Manager
EMR | Reference No. - KP816-23

Blue chip, international FMCG business is currently looking for an aggressive and advanced Modern Trade Manager, whose key responsibilities will include the following:
-Driving trade and consumer marketing strategies within modern channels, including supermarkets & pharmacies
-Developing and monitoring the annual promotional plans (consumer and trade) for each market and each category.
• Ensure effective implementation of a Customer Business Plan for all customers on annual basis, whilst constantly reviewing.
-Lead the agencies for merchandising guide design, POSM, display stands, trade exhibitions, promotional packs, merchandising software.
-Establish weekly and monthly monitoring systems with the objective of evaluating the performance of in-store activities.
-Managing the sales team, monitoring their performance.
-Ensuring complete synchronization between all support programs (ATL, BTL, trade, merchandising).

Requirements:
The successful Trade & Customer Marketing Manager will come from a solid trade marketing / sales / key account management background within an FMCG capacity.
Must have experience managing multiple countries / regions and must be able to operate at a strategic level.
As the trade marketing manager will be managing the KSA market and frequent travel to the Kingdom will be a necessity, the candidate will need to be male.

About EMR
EMR is a UK market leader in the recruitment of marketing, communications and advertising professionals, covering permanent, contract and freelance appointments. Over the last ten years, our track record of success is demonstrable across both the UK and internationally, in the full range of job disciplines: In Marketing, from Brand, Category and Database Managers to Direct Marketers, Events and Hospitality Coordinators… and from CRM and New Product Developers to Public Relations Executives and Marketing Directors. In Advertising and Publishing, from Account Handlers, Planners and New Media Managers to Business Developers, Designers and Creative Directors.

 Job Category Marketing, Advertising & PR [Retail]
 Location Dubai, United Arab Emirates
 Career Level Management (Manager,Supervisor)
 Date Posted July 27th, 2010
 Posted by Gulf Talent Company Profile (Client)
Gulf Talent
This Job Vacancy Is Currently Inactive and Can Not Be Applied To.
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